3 Effective KPIs to Keep Your B2B SaaS Marketing Efforts Revenue Focussed
“How can I connect marketing activities directly to revenue?”, asked a marketing leader on one of the online groups I am a part of. This individual was having a tough…
Influence Peddling Down The Rabbit Hole
This post started out as a comment on Aaron Biebert's post, grew some and ended up on this blog. To Aaron et al., I am curious about a few things.…
Hitler House Revolution will be Tweeted but not Measured
I remember being mildly annoyed when the Hitler house tweet, authored by a relatively obscure Wales resident Charli Dickenson, went viral. I am probably not the only one who…