So Google Plus is here and there’s a lot of features that seem attractive and set it apart (as of now).
Hangouts or group video chats.
An easy way to organize your contacts based on ‘circles’ of interest . You can do this in Facebook with ‘lists’ but Google’s implementation is more intuitive.
etc.
If you have not already heard about it or want to find out more, Techcrunch has more details for you.