ROInfluence: Overestimating the impact of social scoring
If you read my previous opinions on social scoring, you know I’m skeptical on the viability of ‘influence metrics‘. However, when Mark Schaefer (of the engaging marketing blog {Grow} ),…
If you read my previous opinions on social scoring, you know I’m skeptical on the viability of ‘influence metrics‘. However, when Mark Schaefer (of the engaging marketing blog {Grow} ),…