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GTM at Scale

Jacob Varghese - Senior B2B SaaS Go-To-Market Executive

GTM at Scale

Jacob Varghese - Senior B2B SaaS Go-To-Market Executive

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Social Killed the Blogger Star (and Influencer)

Nov 23, 2010

Terms like ‘influencers’ and ‘thought-leaders’ implies an elitist ability to ‘influence’ people into predictable patterns of thought and behavior. This makes fertile ground for ideological as well as corporate monopolies.…

GTM at Scale

Jacob Varghese – Senior B2B SaaS Go-To-Market Executive

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