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Jacob Varghese - Senior B2B SaaS Marketing Executive

Marketing for Scale

Jacob Varghese – Senior B2B SaaS Marketing Executive, Marketing Technologist, and Strategist

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How to hire a digital marketer for your business using ‘marketer personas’
Feb27March 4, 2016Leadership, SME, Marketing and Technology

How to hire a digital marketer for your business using ‘marketer personas’

Any good marketer will tell you that buyer personas are crucial to a digital marketing strategy. Now let us turn the tables on marketers by using marketer…

One page digital marketing plan to grow your small business [DOWNLOAD]
Nov23May 10, 2020SME, Marketing and Technology, Social Media, SEO

One page digital marketing plan to grow your small business [DOWNLOAD]

Knowing where to start with their digital marketing efforts is a common problem among many small businesses. Most know they should have a plan but…