NOTE: The following is an excerpt. Please read the complete article on the BrandByte Media Inc. website.
You have a website. So do your competitors. There are millions, maybe billions and counting, websites online. How do you help your customers find you from amongst all the noise? Does your digital presence help you stand out? Do you have online charisma?
Someone recently told me about promises made by a web company, to promote a to-be-developed site:
as part of a group package along with other websites.
Then there are companies that make outlandish SEO claims about getting you on the first page of Google.
Beware of these quick fix services! Especially considering that Google itself may actively work against you, like it is doing with some bigger names.
Do it Right!
Your best bet is to work on a strong online charisma that includes: